Your business needs an organizational strategy for many reasons, like:
Enabling better resource allocation: Your most valuable resources — like time and funding — are limited. Making the most of your resources is crucial in ensuring your company’s success and ability to grow. For projects, better resource allocation could support your team in exceeding goals and deadlines.
Setting company-wide direction: Achieving goals is simpler when everyone is working towards the same one. When you have an organizational strategy to set your path as a company, you’ll see more significant growth and better results. You can use this same strategy to clearly define the project’s desired outcomes within a project, so everyone is working in that direction.
Simplifying decision-making: Your organizational strategy should provide the answer to many decisions before they even arise. When you need to make a decision, the easiest way to make a choice is to go in the direction that makes the most sense based on your predefined goals. You can simplify decision-making across the board by removing many of the what-ifs.
How does an organizational strategy work?
When creating an organizational strategy, you create a long-term plan that will form the building blocks of everything your company does. It’s a good idea to involve the whole leadership team in your company’s strategy. This will ensure all departments are efficiently aligned toward the same purpose.
For the best results, try dividing your organizational strategy into three distinct categories before you start outlining the actual plan. These three categories include:
Corporate-level organizational strategy: This will represent the primary purpose of your company or the general direction it should be moving.
Business-level organizational strategy: This part of your strategy will be more detailed than the corporate level and include actionable steps on how you’ll achieve the primary purpose or goal.
Functional-level organizational strategy: This part of the plan will include the step-by-step tasks and day-to-day functions that allow you to achieve your goal, including detailed information on allocating resources.
Once you’ve developed your company’s organizational strategy, it works to give you a competitive advantage by:
Being the foundation for all decision-making, big or small
Aligning your whole company towards a singular goal
Creating greater transparency in how and why your company operates
Providing clear instructions for resource allocation, including how to best schedule work hours
Increasing productivity and efficiency by decreasing confusion, questioning, and related downtimes
